I had the idea for a new water bottle design on a sweltering summer day while training for the Louisville Ironman Triathlon. I was sweating and wishing I didn’t have to hold water in my hands or carry it on a bulky hydration belt. Then I wondered: What if the bottle was shaped to fit into a waistband or race belt?
From that inspiration my wife and I built crude prototypes of various designs and our two great kids “road tested” them by running around our family room. Not only is Simple Hydration kid-tested and approved, it was put through its paces by a runner with 30+ years of experience… me.
I’m just an average runner with a passion for the sport. I ran my first full marathon at age 12 (4 hours, 47 minutes), then went on to run cross-country and track in high school and at Bowling Green State University. After college I continued to run for enjoyment and to stay in shape. I’ve run 6 marathons and completed 2 Ironman Triathlons.
The Simple Hydration Water Bottle is a crowd-funded product. Initial funding came from other runners and individuals through Kickstarter, a platform that connects inventors with people who believe in their idea.
I would like to personally thank those individuals below that helped us launch our dream. Thank you, too, for your interest in Simple Hydration. Together we can revolutionize the way runners stay hydrated!
Brian D. Hock
Simple Hydration Founder
Our unique Racing Team is made up of individuals from diverse backgrounds that include all levels of running ability. It’s a great mix of serious runners to those that compete to have fun and stay in shape. Be sure to cheer them on if you see them at a race.
The next Simple Hydration Run Team member to answer 15 Questions is Ian Lye from Singapore (currently living in Switzerland). 1. What is your favorite color? Yellow. It’s been my favorite color since I was a kid. Red’s a close second though! 2. What is your favorite song right now? The Jam I’ve currently got [...]
The next Simple Hydration Run Team member to answer 15 Questions is Rick Martin from New Cumberland, Pennsylvania. 1. What is your favorite color? Boston Blue 2. What is your favorite song right now? Invincible by Pat Benatar 3. What is your favorite book? Into Thin Air by Jon Krakauer 4. What is your favorite [...]
The next Simple Hydration Run Team member to answer 15 Questions is Eva Marie Soquena from Makati City in the Philippines. 1. What is your favorite color? Pink. I’m the typical girly-girl. 2. What is your favorite song right now? This is What You Came For by Calvin Harris. It’s my current power song when [...]
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John C. Barrett
John is the CEO of Med Advantage, an Orlando, FL company that performs credentialing services for managed care organizations including HMOs, PPOs and Hospitals. When John hit 40 he turned to running as a way to get fit. He worked his way up to marathons and eventually started doing triathlons. Never one to shy away from a challenge, he found that Ironman Triathlons were the perfect distance. He’s since completed 8 of them throughout the United States and Mexico.
Los Angeles, CA
Sheila was a high school math teacher for 18 years. When she left the classroom for a desk job she found that the many hours of sitting and little exercise led to extra padding. In summer 2005 she was inspired by a friend to become more active and eat better. She started with walking and exercise DVDs. In January 2006 at age 44 she started a beginner’s 13-week walk/run training program for a 10K race. A year later she was training for her first marathon. She has run 6 marathons, including Boston, 16 half-marathons and numerous shorter races. Occassionally she even gets up on the podium. In June 2009 she did her first triathlon. She now considers herself a triathlete. She has completed 10 triathlons to date, including many sprint and Olympic distance races and her first half-ironman was in April 2011. She still teaches part-time at the university level.
James is not new to running, but enjoying it is new. He started running over 20 years ago to meet physical fitness requirements for the U.S. Air Force. Every mile was a struggle until he shed his modern running shoes about a year ago and switched to running sandals he made himself. After a few transitional months, he’s now running further, faster and more often, while staying injury free at the same time. He used to dread his periodic physical fitness testing, but now looks forward to it. James still works for the Air Force as a civilian Air Force engineer, and he continues to wear the uniform as an Air Force Reservist.
Thom W. Porter
Thom is a marketing professor from Wilmington, NC. His research and interest are in Marketing Strategy and Internet Marketing. He enjoys spending time with his family, seeing new places and, of course, running. He even ran a Boston Qualifying 3:29 in his first marathon this past spring. Just a jogger for years Thom attributes his recent success to his coach and training group. He says he’s flirting with 50, but running better than ever.
Philip is a versatile musician and currently serves as the Concertmaster of the Jacksonville Symphony Orchestra. He is fluent in classical, rock, folk and country fiddling and also sings, arranges and composes. A lover of the great outdoors, he is an avid alpine skier, cyclist, hiker and barefoot runner. He lives in Jacksonville, FL with his wife, flutist Rhonda Cassano, and five feline friends.
Lisa changed careers from CPA to Physical Therapist so that she could be active while helping people. She’s found a new energy for life due to a balanced diet and a dedicated weekly workout routine. A long-time power walker, Lisa is relatively new to running and recently completed her first 5K race. She’s now hooked and plans to do a half marathon by the end of this year. As a Simple Hydration Racing Team member, she looks forward to interacting with like-minded individuals so she can learn from their experiences.
Ft. Thomas, KY
Jim leads a busy life as a vaccine sales representative. And he leads an equally busy family life with his wife Tanya and their 4 active kids. But he always finds time to run early every morning with his running buddy Andy. He discovered running after a friend challenged him to do the Flying Pig Marathon in 2007. He went on to not only complete the marathon but did it in just over 4 hours. Since that first marathon he’s gone on to complete another 6 including Marine Corp, Charlotte Thunder Road and Columbus. Last year Jim trained for and completed a 1:39 solo-effort half marathon on the track.
Las Vegas, NV
Felix has been in the U.S. Air Force for almost 14 years since graduating from Auburn University in 1997. He was born in Augusta, GA, and had a fondness for sports for as long as he can remember, but never really running. It wasn’t until his deployment to Afghanistan in 2009 when his passion for running began. He started running out from his room for 20 minutes and then seeing if he could make it back before another 20 minutes were up. This type of running mixed with other cardio workouts and eating better allowed him to lose 20 pounds over the seven months he was deployed. Upon returning to the United States, he started running races and is currently training for his first marathon (Portland) as well as the Rock n’ Roll half marathon in Las Vegas.
Cynthia Cassidy is fairly new to the running scene, running her first race, the Cincinnati Flying Pig Half Marathon, in 2009. After that race she was hooked and hasn’t stopped running since. Now, with five half marathons and a few 5Ks under her belt, she is training for her second full marathon this fall. So you just might see her running on the paths in Dublin, Ohio or cheering on her triplets at high school cross country meets with her husband.
Mohamed El-Sedigh Banoun
Mohamed has been running for over 30 years and ran his first marathon (Columbus, OH) in 1983. During this span of time he’s completed 49 marathons and 17 half marathons. Finishing a race was the early goal but over time running has become an integral and important part of his life. He gets up every day at 4:30am to make sure he has time for a run, spin or swim to keep active and healthy. More importantly he’s been fortunate to meet some of his greatest friends through running and has had the opportunity to work with some great charities like The Leukemia Society, The Heart Association of Ohio and Hope International.
I’ve been running most of my life and have always enjoyed it. While competing for Bowling Green State University I managed to run a 3:57 1500 meters on the track and a 26:09 8K on grass. Now I fit in running around my day job as the owner of a graphic design firm. I have run 6 marathons, including Columbus (3:31 PR), New York City, Bermuda, Air Force and Chicago. Three years ago I completed my first Ironman Triathlon, setting a personal record of 12:10:16 at Ironman Coeur d’Alene (Idaho). I finished Ironman Louisville in 2010. As a fellow runner, I’m proud to sponsor the Simple Hydration Racing Team.
The Simple Hydration Water Bottle represents the largest Kickstarter campaign ever successfully completed in Cincinnati, OH. Kickstarter contributors pledged money towards our goal of funding the initial mold and production of the bottle, with no guarantee that we would ever be successful. They took a leap of faith and backed our project—and $21,180 and 180 backers later, here we are.
View our Kickstarter page and watch the video that launched Simple Hydration.